Living and Breathing the Yoga Den Philosophy
May 28, 2021 09:31AM ● By Erin Lehn

Kelly, a retired
U.S. Navy officer and proud mom of two college-age daughters, shares that she
was “going through a moment,” and at some point, realized she needed to
reconnect to something meaningful. That’s when she circled back to yoga. “There
was a Yoga Den studio nearby, and I decided to commit to 30 days to see what
would happen,” says this passionate yoga practitioner, whose life was
transformed from that decision. “The community held such good space for
everyone. It created a new spark in me.”
Not long after
joining the Yoga Den community, Kelly completed the Yoga Den 300-hour teacher
training. Around that time, a conversation with Alyson Foreacre, co-founder of
Yoga Den, planted the seed for Kelly to help nurture future Yoga Den
franchisees. “I’ve always loved the business aspect of things. When Alyson
shared that she could use some help in the franchise department, I thought it
would be a great opportunity,” she explains.
With Kelly’s
help, Yoga Den now operates nine successful franchises in the Jacksonville area. She also recently had the
opportunity to take
ownership of the Yoga Den San Pablo Studio. “I’m convinced that the universe
conspires to bring you what you need, when you need it,” she affirms. “When you
put something out
into the universe with your heart behind it, what needs to happen will happen.”
Kelly, a
shining example of stepping forward into one’s truth, admits that taking on the role of franchise
director and studio owner created a ton of resistance, but she kept moving
toward the fear. “There are only two true emotions—hope and fear,” she says. “When you break it down,
they’re the same thing.
I’m afraid to take a step into this journey and I hope it’s the right thing to
do. One cannot exist without the other. When you take a step forward, you take
both with you, and
the hope becomes more real.”
She maintains
that the best life has to offer shows up when we step forward in fear. “It’s
powerful. Fear is not something we should hide from. Share your fears. Community
plays a huge part. Our friends and family will surround us with encouraging
words to help us along our path,” affirms Kelly, adding that the hardest part
about committing to a yoga practice is walking through the door and rolling out
your mat. “Just know, we’re always ready to receive you in the studio, no
matter how you show up that day. When you walk into a Yoga Den, you’re going to
feel held by the whole community.”
Kelly confirms
that this philosophy rings true, no matter what Yoga Den Studio you’re
visiting. “We really mean it when we say come as you are. It’s okay if a
student just wants to hang out in child’s pose the whole time. It’s whatever
you need,” she insists. “The mat is there for you. It’s a safe space for you to
bring grace and kindness back to yourself. Show up for yourself, whatever that
looks like.”
When asked
about plans of expansion for the Yoga Den family of studios, Kelly feels
confident that the urban growth spurt currently happening in Jacksonville will
create amazing opportunities for the yoga community. “There will be more of a
demand for yoga studios and practitioners as our community grows and more and
more people desire to practice yoga.”
And speaking of
practicing yoga, this seasoned yogini loves nothing more than making some yogis
sweat and laugh at the same time. “Laughing means you’re breathing and enjoying
yourself. You’re doing it right,” she adds.
Yoga Den San Pablo Studio is located at 14185 Beach
Blvd., Ste. 13, in Jacksonville. For more information, visit Yoga-den.com/location/yoga-den-san-pablo-studio.
To learn about franchising opportunities, email [email protected].